Manufacturing & Retail

PCI Auctions

PCI Auction Group is a leading online auction platform serving buyers and sellers of restaurant and commercial equipment across the United States. After years growth, PCI needed to improve long-term website stability, modernize the bidder experience, and create a stronger technical foundation. QNTM led a multi-phase redevelopment of the platform, rebuilding backend systems, refining the UI/UX experience, and delivering ongoing enhancements that have improved functionality, scalability, bidder engagement, and overall auction performance.

Built for scale

A multi-phase platform evolution focused on creating a more stable, scalable, and intuitive auction experience for a high-volume online marketplace. From backend infrastructure to bidder-facing UX improvements, every enhancement was designed to support performance, strengthen reliability, and help PCI Auction Group continue to grow with confidence.

Digital Marketing

Optimizing for Visibility & Performance

QNTM partnered with PCI to enhance their SEO foundation, refine paid advertising efforts, and optimize on-site content. This strategic approach increased search visibility, improved keyword rankings, and attracted more qualified users, resulting in stronger engagement and a more effective path to bidder registration.

Paid Media & Growth

Driving Higher-Quality Bidders

Through ongoing campaign management and optimization, paid media efforts were refined to prioritize efficiency and performance. This led to increased bidder registrations, improved traffic quality, and a more scalable approach to supporting auction success.

Bringing It All Together

A Stronger, Scalable Foundation

With a cohesive strategy in place, PCI’s digital presence evolved into a more focused and effective growth engine. Increased visibility, stronger engagement, and improved conversion performance now support their long-term goals, creating a foundation that continues to scale alongside their business.

Launching measurable impact

The ongoing evolution of the PCI platform delivered measurable improvements in performance, usability, and bidder engagement. Through continued backend development and UI/UX enhancements, the platform became more scalable, intuitive, and better positioned to support long-term auction growth.

%
Increase in website users.
%
Increase in keyword rankings.
%
Bidder registrations rise, annually.

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